
Essequibo Cassava Flour
Essequibo Harvest Foods · 500 g retail pouch
Concept demoBermuda–Guyana Pilot proposal
Bring your food products to a new audience. Connect with Bermudian businesses, run a commercial trial and build practical evidence for your next move into North America and Europe.

Trial preview
Illustrative
Essequibo Cassava Crackers
Hospitality trial, six weeks
Why Bermuda
Bermuda sits between North America and Europe, and its food trade reflects both. That makes it a practical place to learn how North American and British shoppers respond to your product before you take on those far larger markets.
Bermuda is one market with its own tastes. Trial results inform your next steps; they do not predict how every North American or European buyer will respond. Bermuda is a place to test and learn, not a re-export hub: products do not need to pass through Bermuda to reach other markets.
Bermuda's supermarkets, hotels and restaurants already stock to North American and British expectations on flavour, labelling and pack formats.
A substantial resident population from the US, Canada and the UK, plus a sizeable international business workforce, means feedback from the shoppers you hope to reach.
Visitors arriving each year, mostly from North America and the UK, eat in Bermuda's hotels and restaurants.
A handful of importers and outlets lets you start a trial, gather results and adjust within weeks, at a manageable scale and cost.
What each side gains
For Guyanese suppliers
For Bermudian businesses
No funding or subsidy is offered. Commercial terms are agreed between businesses. In future, suppliers from other Caribbean countries could take part.
How it works
Share your product, supply capability and export readiness for review.
Meet participating Bermudian importers, retailers or hospitality businesses.
Agree terms directly, arrange delivery through an importer and gather structured feedback.
Turn results into an export profile for conversations further afield.
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An example of how other Caribbean suppliers could take part in future. The current pilot focuses on Guyana.
Illustrative storyFrom trial to next opportunity
Trial
Essequibo Harvest Foods supplies 240 pouches of cassava flour (20 cases of 12) to a Bermuda retailer for a six weeks trial in two outlets.
Results
168 pouches sell at BMD 6.95, a 70% sell-through. 24 more are used as free samples and 48 remain.
Improve
Shoppers like its versatility, but some first-time buyers want a smaller pack. The producer is working on: develop a 250 g format; add clearer preparation guidance; obtain revised packaging and freight quotations.
Next conversation
A shared export profile helps the producer start talks with buyers in other markets. The product ships to those markets directly; it does not need to pass through Bermuda.

For Bermuda businesses
Importers, retailers, hotels and restaurants can review products, request samples and take part in trials that suit their business.